Signature
The email still rules contemporary office culture. Consequently, email signatures are more important than handwritten ones. The Bjarne Melgaard Enterprise Brand Identity is designed email first, meaning the entire visual lanugage is possible to convey using only text via unicode symbols.
Wordmark
An unlimited amount of variations may be created using unicode symbols resembling latin characters. For static surfaces, a main logo in three variations is provided for instant download.
Composition 1
Composition 2 & 3
Typography
Arial is the only official corporate typeface of Bjarne Melgaard Enterprise, providing clarity and coherence in an otherwise fluid identity system. Arial works across systems and generations, and will even load correctly in archaic email clients. The hierarchy is simple: Arial Bold for headlines, Arial Regular for body text and small print. Use only one size.
Aa Bb Cc
Aa Bb Cc
Stationery
If email fails, trust letterheads and business cards. Download the Official Stationery Templates.
Image Style
ASCII is the preferred way to convey images, and the standard ASCII character set from 1963 still does the job. Be sure to push the file size down by choosing the smallest resolution possible.
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Vehicles and Headquarters
The Bjarne Melgaard Enterprise Brand Identity scales to all sizes and applications. A space shuttle, a van and possible future headquarters are provided for inspiration.
Contact
Bjarne Melgaard Enterprise
Gabels gate 1,
0272 Oslo,
Norway
mail@bjarnemelgaard.enterprises
www.bjarnemelgaard.enterprises
Org. nr. 920 180 078
http://bjarnemelgaard.com/
@bjarnemelgaard/